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Cars

VW poaches Apple executive for self-driving car development

Volkswagen Group Sedric concept, 2017 Geneva auto show Volkswagen has successfully hired former Apple executive Alexander Hitzinger to help lead self-driving technology development. His larger role is direct responsibility for technical development for commercial vehicles, and he will also lead the company’s Mobility as a Service initiative, which imagines a future in which people will simply ride in cars rather than own them. Automotive News (subscription required) reported on Hitzinger’s hiring on Wednesday and noted the former Apple executive was part of the company’s Project Titan team. Project Titan was Apple’s self-driving electric-car…

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Cars

Audi’s AID subsidiary leads self-driving car development at VW Group

Audi brand logo on München office Self-driving car development is well underway at numerous automakers and technology companies. At Volkswagen Group, Audi leads the charge. The brand spun-off a start-up company called Autonomous Intelligent Driving, or AID, about a year and a half ago. The company has been tasked with working on every aspect of future self-driving technology, including software, hardware, maps, calibration, and more. Leading the team is Karlheinz Wurm, the company’s CEO. An interview with Wurm published on the AIM website gives some insight into the CEO and…

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